craftisto.com

Title, description, canonical, social tags — what search engines read first.

• Meta descriptionhigh impactlow effort

  Meta description is "Craftisto is an AI toolkit for Etsy sellers: turn one product photo into a search-ready listing — keyword-rich title, all 13 tags, a natural description, and studio-quality images. Free listing checker included." (211 characters)

  Search engines truncate descriptions past roughly 160 characters, and very short ones waste the snippet space that persuades searchers to pick your listing over the next one. Rewrite it to 70–160 characters: state what the page offers, work the primary keyword in naturally (matching words get bolded in results), and end with a benefit or call to action. Don't cram in keywords — the description influences clicks, not rankings, so write it for humans.

Headings, copy depth, images, structured data, internal linking.

Everything we check in this category passed.

HTTPS, redirects, robots, sitemap, speed, crawlability.

• Response compression enabledlow impactlow effort

  no content-encoding header

  This HTML is served uncompressed, so every visitor downloads far more bytes than necessary — text compresses extremely well, and the savings directly speed up first render on slow connections. Enable Brotli or gzip on your server or CDN: in nginx it's "gzip on;" (or the brotli module), in Apache it's mod_deflate via .htaccess, and on most CDNs it's a single toggle. Make sure compression covers all text types (HTML, CSS, JS, JSON, SVG), but skip already-compressed images — recompressing them wastes CPU for no gain.